RawData is out to make the world a better place! It all started as a discussion about how horribly produced commercials actually hurt Listener or Viewer-ship (the volume of which should effect station rankings) and has evolved to become a complete solution to provide analytics at a price point, frequency, and granularity that the media industry has never seen. Having built our software from the ground-up for the cost of a laptop and a lot of vacation time from our day jobs, we are about to complete alpha tests with our first customer and are just entering alpha development for a second customer.
The lack of sleep from constantly thinking about and working on RawData is pushing us to an entrepreneurial inflection point – and we are excited to jump off the edge with friends.
